Who Teaches Here
Teaching faculty are practitioners first.
Our 24-person faculty includes practicing CMOs, agency founders, in-house brand leaders, and platform experts from Google, Meta, and HubSpot. Most teach one course per year alongside their day jobs — which means you learn from people running real budgets, real teams, and real campaigns this quarter.
24
Faculty members
82%
Currently practicing in industry
14:1
Student-to-faculty ratio
Meet the faculty
Dr. Maya Castellanos
Program Director
Former VP Growth, HubSpot · PhD Marketing, Northwestern Kellogg
15 years leading B2B SaaS growth teams. Maya’s research on customer activation has appeared in HBR, Marketing Science, and the Journal of Consumer Research. She teaches Marketing Analytics & Measurement and advises capstone projects in B2B and SaaS.
Teaches: MKT 510, MKT 740 (Capstone Advisor)
Daniel Park
Industry Faculty
Head of Paid Media, Wayfair · MBA, MIT Sloan
Runs a nine-figure ad budget across Google, Meta, Amazon, and CTV. Before Wayfair, Daniel built the performance team at Casper and led growth at two venture-backed DTC brands. He brings the campaigns he’s running this week into class.
Teaches: MKT 540 (Paid Media & Performance Marketing)
Priya Raman
Industry Faculty
Founder, Mosaic Brand Studio · MA Brand Strategy, RCA London
Built and sold a brand strategy firm in 2023 after 12 years of repositioning challenger brands across consumer health, fintech, and DTC. Priya teaches Consumer Behavior & Brand Psychology and chairs the capstone external review panel.
Teaches: MKT 520 (Brand Psychology), MKT 620 (AI in Marketing Ops)
Industry Advisory Board
The curriculum is reviewed every year by an industry advisory board.
Twelve senior marketing leaders from agencies, in-house teams, and platform companies meet twice a year to pressure-test the syllabus. Their job: make sure what you learn here matches what’s actually being shipped at top marketing organizations right now.
- CMO, HubSpot
- SVP Brand & Marketing, Wayfair
- Head of Industry, Google Ads
- VP Marketing, Liberty Mutual
- Founder & CEO, Ten Speed Agency
- Director of Marketing AI, IBM
- + 6 more
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